Sales Manager

THE COMPANY:

Passion Drives Performance. InnVest succeeds because our people love what we do. Our entire team shares a deep-rooted passion for the world of hospitality & travel that extends far beyond the walls of our offices and hotels.

Our company culture is built on collaboration. A nimble team where everyone has a voice at the table and an opportunity to pursue their passions. Our skill sets are as diverse as our portfolio, but we all have a singular focus: a belief that partnerships deliver the best results, an entrepreneurial approach to decision making, respect for others, a strong sense of integrity and a curiosity to challenge the status quo.

With over 100+ hotels in our portfolio, representing 18 internationally recognized hotel brands, InnVest is the largest independent owner of hotels in Canada.  In addition, our management team oversees the day-to-day activities of almost 100+ hotels also making InnVest the largest independent operator of hotels in Canada.  InnVest’s portfolio is geographically diverse with hotels from Vancouver, BC to Corner Brook, NL but also experientially diverse from roadside inns to luxury urban properties.

At InnVest, our mission is simple – to deliver outstanding guest experiences and superior returns on quality hospitality investment. A career at InnVest will provide you with unrivaled opportunities and invaluable exposure to Canada’s largest independently-owned and operated hotel portfolio.

THE ROLE (Contract Position-12 Months):

Are you a relationship-builder with a passion for driving results? By joining our team, you’ll be at the forefront of growing revenue, shaping unforgettable guest experiences, and expanding our market presence. This is your opportunity to make a measurable impact by securing new business, strengthening long-term partnerships, and turning opportunities into success.

In this dynamic role, you will lead sales efforts across key segments—including Athletic, SMERF, Government, and Tour—by negotiating group business and collaborating closely with our operations teams to flawlessly execute every booking. Your strategic mindset and hands-on approach will help maximize departmental performance, elevate customer satisfaction, and exceed annual revenue and profitability goals.

If you thrive in a fast-paced hospitality environment, enjoy building meaningful client relationships, and are motivated by surpassing targets, this role offers the perfect blend of challenge, creativity, and career growth.

Why You’ll Love This Role

• You’ll play a key role in shaping the hotel’s success, with direct impact on revenue growth and guest experiences
• Enjoy the excitement of working with diverse market segments—from athletic teams to leisure travelers
• Collaborate with passionate hospitality professionals across departments to bring group stays to life
• Thrive in a fast-paced, relationship-driven environment where your ideas and results truly matter
• Benefit from opportunities for professional growth within a dynamic and evolving hotel operation

ACTIVITIES:

The duties and responsibilities for the Sales Manager include, but are not limited to the following:

• Achieve established room night, meeting room and sales call quotas (including solicitation calls, customer sites, entertaining, and other correspondence).
• Proactively solicits and qualifies existing and new business to achieve personal and hotel revenue goals. This will be done through sales calls, trade shows, promotions, inquiries, telephone contacts and sales trips.
• Develop new customer partnerships along with nurturing existing relationships.
• Promptly send proposals, contracts, and other sales correspondence.
• Accurately confirm all bookings, quotes and negotiate rates while adhering to hotel rate structure, credit policies and general hotel policies and procedures.
• Assist in booking and finalizing catering contracts.
• Proactively work with hotel Brand sales colleagues to increase account share.
• Maintain an up -to-date accurate client file, database, and tracking system.
• Research markets to identify potential sources of business and increase market share.
• Responsible for full market knowledge as it relates to competitors and industry trends.
• In close contact with the client or group while in house to ensure satisfaction and also to enable re-solicitation for future business.
• Involved with guest feedback to maintain product need and standard of hotel performance.
• Produces and implements quarterly action plan to achieve weekly activities quotas and annual revenue goal.
• Participates in formulation of annual Sales Plan.
• Ensure excellent lines of communication interdepartmentally.
• Attend related tradeshows and conducts sales trips as required to find new business and manage existing partnerships.
• Conducts site tours for clients.
• Community involvement – attend appropriate community functions and become part of local business organizations
• Prepare sales reports and attend regular sales meetings.
• Participate in the weekly Manager on duty program.
• Other duties as assigned by the Director of Sales.

COMPETENCIES WE ARE SEEKING:

• Minimum of 2 year of Hotel Sales Manager experience
• IHG brand experience is an asset
• Hotel operations experience with an understanding on how business is contracted through various sales channels (end user, intermediaries) is an asset
• Is an aggressive self-starter with strong ability to build rapport with guests and potential clients
• Self-motivated, decisive, responsible, and driven to achieve goals
• Strong interpersonal skills, exceptional oral and written communication skills
• Excellent selling, relationship building and organizational skills with a High degree of professionalism and dedication
• Good understanding and technical knowledge of various social media channels
• Ability to meet both short-term and long-term business goals
• Effective decision-making skills and can choose a course of action best suited to the customer
• Proven problem-solving skills and encourage new innovative solutions when appropriate
• Experience in using sales, catering, and PMS systems
• Working knowledge of Microsoft Office (Word, Excel, Outlook, PowerPoint)
• Ability to work flexible hours and meet the demands of the changing environment

A reasonable estimate of the current range is $65,000 to $75,000 (salary + performance-based bonus for eligible positions). The pay range for this position takes into account multiple factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; education and certifications, work location and other business and organizational needs. You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.

InnVest Hotels is an inclusive employer. As such, we welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. We appreciate all applications, however only those applicants selected for an interview will be contacted.